A Surcharge On Hot Air
Posted: September 25th, 2008 | Filed under: What Will They Think Of Next?The latest sign of the rising cost of everything greets shoppers at the registers of Eli’s fine-food warehouse on the Upper East Side like a slap with a wet fish.
“Attention customers,” the sign reads. “An energy surcharge of 1.8 percent will be added to every purchase.”
Look down at the receipt and sure enough, there it is, right below the totaled items: another add-on that yanks the price of an $8.99 pound of fresh figs to $9.15.
. . .
[Eli] Zabar, whose greenness quotient is such that he uses the excess heat from his bakery a few blocks away to warm his rooftop greenhouses, said that joking was the last thing on his mind.
“I could have easily just raised prices in the store — which we do all the time anyway,” he said.
“But I’m making a statement here. This is to make my customers aware of the differences of running a food business, as opposed to any other kind of business. The infrastructure that powers a supermarket is huge — the perishability, yada yada yada. The ice that keeps the fish fresh. It takes a lot of energy to roast coffee.”