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Let’s Go. We Can’t. Why Not? We Are Waiting For Moodle.

Untz, untz, untz, untz:

It was almost 3 a.m. last Thursday at the Guest House, the Chelsea nightclub. Vodka bottles stood on low tables, paired with carafes of cranberry and orange juice. People danced, D.J.s spun music, but one thing was missing. The models had yet to arrive.

The party was called “Fashion Night,” sponsored by RussianRadioNY.com, a five-year-old Internet-only radio station. Though the station had staged similar parties, this one was during Fashion Week and promised Russian models.

“They are coming from another party,” said D.J. Gio, the 28-year-old founder of RussianRadioNY.com. “They will be here. They are very beautiful.”

. . .

Gio and his fellow D.J.s have given parties at the Guest House on West 27th Street since April. To do so, they eliminated some party staples common at the Russian nightclubs in Brighton Beach, Brooklyn, that they think don’t translate well across the river.

“Here, we are more upscale,” Gio said. “In Manhattan, people can afford more. They don’t want Russian food. Tonight, we have no pickles.”

He was referring to sour pickles, a traditional Russian snack used as a chaser with vodka. Brighton Beach parties have pickles. Manhattan parties do not. In Brighton Beach, people drink their vodka straight. In Manhattan, they mix it with cranberry or orange juice. And tonight was very Manhattan.

. . . This night’s crowd was not limited to Russians. A trickle of non-Russians have found a novel way to spend their weekends.

“This is one of the last places to play house music around here,” said Gene Khesin, a 30-year-old trader and a frequent visitor to the Guest House.

Mr. Khesin said he liked the Russian parties because they play the late-90s Euro-dance music that has fallen out of favor with most nightclubs.

“Nobody plays this stuff anymore,” he said. “Everywhere else is hip-hop.”

Posted: September 13th, 2007 | Filed under: Cultural-Anthropological
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