Sillier Than A Soup Sandwich

Let’s hope their latest campaign is more accurate than their last campaign, because even “only” $130,000 of city taxpayer money* seems like a lot to waste on sensational claims:

The ads, which will be plastered on subways for the next two months, feature a half-opened can of soup with a geyser of salt spewing from the top and forming a heap around the can.

I’m still waiting for a truly useful health campaign, by the way.

*Don’t worry — the federal government came up with the balance of the $500,000 campaign, though it’s not like we’re really paying for that, too . . .